« My « quick and dirty » strategy for introducing weblogs to support communities in more or less formal settings:
– provide weblog technology infrastructure with « social » features enabled by default: RSS, comments, trackbacks, e-mail subscriptions, personal RSS readers and community aggregators (ideally with topic-based aggregation like k-collector)
– find a group of early adopters (ideally boundary spanners that send around e-mails with ideas and links :) and help them to start with writing and reading weblogs
– make starting a weblog easy and have someone to encourage newcomers and connect them with existing weblogs (e.g. by annoucing their weblogs or by commenting on their posts)
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